The complete guide to on-page SEO that will improve your on-page SEO and get your content ranking higher in organic search. With this guide you will learn exactly how to optimize your titles, descriptions and content in 2020 that will impact your pages' visibility and ranks on the SERPs. If you have an online website for your business, you probably know and understand the basics of SEO or search engine optimization. You can even have an SEO campaign running. But do you understand the different parts of SEO and that there is off-page and on-page SEO? Search engine optimization (SEO) has been around almost since the Internet was public and organizations have used it since the early days to reach new audiences, drive traffic to their websites, spread knowledge and stimulate growth.But SEO has changed a lot since it was first used to include as many keywords as possible in the content and fill the pages with backlinks. Over time, SEO has become a sophisticated practice and highly informed by current user behavior, and today's incarnation uses on and off-page techniques to ensure that high-quality sites reach the top of search engine results pages.What is on-page SEO? It is an SEO component that focuses on optimizing elements of your site, such as page speed and keyword density, compared to factors external to the site, such as backlinks. In this book, we will talk more about the on-page SEO, on-page optimization, so that you can maximize your efforts to get the best results. What exactly is on-page SEO and how can digital marketers use it to serve customers? This is exactly what this book is about, so stick around to learn all about modern SEO best practices.